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ClickBank Gravity – Guidelines For Affiliate Marketing
This is just one point of view. ClickBank Gravity can help affiliate marketers choose a profitable product to promote. Quite apart from how gravity is calculated, it does represent the volume of affiliates who have made sales in the past 8 weeks. Read more
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I also use the gravity stats to determine if the product is salable or not, because with this figure you will know that the product really converts and will not waste your time and money in promoting it. I usually choose products with 20 to 100 gravity (Note that if you are a newbie in internet marketing you should only select the gravity of 1 to 20 for lesser competition). I will then advertise the product link to my list (with Free bonuses of course
and my other free and paid promotion campaigns.